New Jersey Wine Industry

New Jersey
Economic Impact Study
2022

WineAmerica, the National Association of American Wineries in Washington, commissioned a 2022 National Economic Impact Study of the Wine Industry by John Dunham & Associates. The study shows that the New Jersey wine industry generated over $4.5 billion for the American economy in 2022. Since all 50 states produce and consume wine, the study includes detailed data for each state. Below is the information for New Jersey.

New Jersey Wine Industry Highlights

Total
Output

The wine industry generates close to $4.69 billion in total economic activity in the State of New Jersey, dramatically illustrating that wine is the ultimate value-added beverage. The broader economic impact flows throughout the state, generating business for firms seemingly unrelated to the wine industry. Real people, with real jobs, working in industries as varied as farming, banking, accounting, manufacturing, packaging, transportation, printing, and advertising depend on the wine industry for their livelihoods.

State
Reach

The New Jersey wine industry includes a total of 97 wine producers¹ as well as 78 acres of vineyards.

Job
Creation

The New Jersey wine industry directly employs as many as 16,701 people, and generates an additional 5,732 jobs in supplier and ancillary industries which supply goods and services to the industry, and whose sales depend on the wine industry’s economic activity. Ultimately, 30,338 jobs are created and supported by the wine industry.

Wage
Generation

The New Jersey wine industry provides good jobs, paying an average of $57,300 in annual wages and benefits. The total wages generated by direct, indirect, and induced economic activity driven by the wine industry are $1.74 billion.

Tourist
Activity

The New Jersey wine industry is a major magnet for tourists and tourism-driven expenses. New Jersey’s “wine country” regions generates 272500 tourist visits and $92.48 million in annual tourism expenditures, benefiting local economies and tax bases.

Tax
Revenue

The New Jersey wine industry generates sizeable tax revenues on the local, state, and national levels. In 2022, the industry will pay nearly $159.87 million in state and local taxes, and $296.65 million in federal taxes for a total of $456.52 million. In addition, the industry generates approximately $32.74 million federal consumption taxes and $220.60 million in state consumption taxes which include excise and sales taxes.

1 – Throughout this study, the winery count refers to the number of winery facilities. A single winery may have multiple facilities throughout the state or country. Each of these facilities is included in the winery count.

Economic Impact of the New Jersey Wine Industry in 2022

Direct Economic ImpactJobsWagesOutput
Winery 710 $ 27,401,200 $ 211,124,000
Vineyard 13 $ 184,100 $ 637,400
Wholesale 1,295 $ 136,995,500 $ 468,450,800
Retail 13,776 $ 506,727,500 $ 1,033,298,100
Association 5 $ 427,300 $ 1,017,600
Research and Education 3 $ 440,700 $ 792,600
Tourism 899 $ 29,569,600 $ 70,289,900
Total Direct Impact 16,701 $ 701,745,900 $ 1,785,610,400
Supplier Impact JobsWagesOutput
Agriculture 204 $ 4,351,800 $ 11,043,700
Business and Personal Services 1,947 $ 197,048,000 $ 332,497,400
Construction Jobs 48 $ 3,717,900 $ 11,240,700
Finance, Insurance and Real Estate 1,241 $ 64,764,000 $ 293,502,400
Government 126 $ 13,548,100 $ 20,193,200
Manufacturing 534 $ 53,377,200 $ 238,503,400
Mining 3 $ 1,141,600 $ 1,138,200
Other - $ - $ -
Retailing 88 $ 4,496,700 $ 10,615,000
Transportation and Communication 904 $ 82,232,300 $ 232,490,400
Travel and Entertainment 292 $ 11,157,100 $ 20,808,600
Wholesaling 345 $ 36,950,400 $ 103,923,300
Total Supplier Impact 5,732 $ 472,785,100 $ 1,275,956,300
Induced Economic ImpactJobsWagesOutput
Agriculture 57 $ 1,700,900 $ 4,051,600
Business and Personal Services 3,080 $ 228,300,200 $ 385,868,000
Construction 48 $ 3,542,000 $ 11,106,200
Finance, Insurance and Real Estate 1,479 $ 103,863,200 $ 536,676,700
Government 79 $ 8,632,100 $ 17,994,400
Manufacturing 431 $ 59,470,700 $ 261,992,400
Mining 2 $ 819,700 $ 781,100
Other 193 $ 8,966,400 $ 11,527,200
Retailing 878 $ 41,492,000 $ 96,990,300
Transportation and Communication 550 $ 52,749,000 $ 159,944,600
Travel and Entertainment 898 $ 31,640,800 $ 69,026,400
Wholesaling 210 $ 23,816,300 $ 75,714,100
Total Induced Economic Impact 7,905 $ 564,993,300 $ 1,631,673,000
Total Economic Impact
Total Jobs 30,338
Total Wages $ 1,739,524,300
Total Output $ 4,693,239,700
Tourism Impact
Visits 272,503
Tourists82,770
Spending $92,479,700
Grape and Wine Production
Winery Count 97
Vineyard Acres 78
Taxes
Federal Excise Taxes $ 32,735,500
State Excise Taxes $ 32,898,900
Sales Tax $ 187,699,600
Control State Markups $ -
Other Taxes $ -
Total Consumption Taxes $ 253,334,000
Federal Consumption Taxes $ 32,735,500
State Consumption Taxes $ 220,598,500
Federal Business Taxes $ 296,645,400
State Business Taxes $ 159,872,200
Total Business Taxes $ 456,517,600
Total Federal Business and Consumption Taxes $ 329,380,900
Total State Business and Consumption Taxes $ 380,470,700
Total Federal and State Business and Consumption Taxes $ 709,851,600

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